The Sama Pop-up , 2025
Eventic Company - Riyadh, Saudi Arabia
Project info:
This project is an exhibition booth designed for YA-MAN, a beauty-technology brand, created to showcase their premium beauty devices in a clean, modern, and engaging environment at The Sama Pop-up Exhibition.
The design concept focuses on refined minimalism that reflects Yaman’s high-tech elegance. Soft neutral tones paired with the brand’s deep navy identity create a calm, premium atmosphere, while the spatial layout emphasizes user experience, clarity, and hands-on interaction with the devices.
Key architectural features
Back drop wall and logo: A clean, illuminated brand wall that anchors the booth and provides strong visual recognition from afar.
4 showcase stands: Display platforms arranged to present the beauty devices and allow visitors to engage with each product individually.
Mirrors & Chairs: Comfortable demo stations equipped with soft oval mirrors and seating, designed for hands-on testing and personal consultations.
Counter: A minimal, curved reception counter that serves as the main touchpoint for guest interaction and overall booth flow.